My seventh book! MOTORCYCLE MIND: The Secrets Behind the Coolest Invention Ever

🚨 Super excited to announce my newest book, MOTORCYCLE MIND: The Secrets Behind the Coolest Invention Ever.

At the moment only available here: https://www.ukiyoto.com/product-page/motorcycle-mind

“Motorcycle Mind takes you beyond the handlebars and into the fascinating cognitive and perceptual world of motorcycling — a ride that’s more than just transportation; it’s a transformative way of being. Unlike car drivers, motorcyclists become one with their machine, immersed in the road, the wind, and the rhythm of the ride. This unique connection turns every journey into an art form, deeply engaging the mind and body.

In this groundbreaking book, evolutionary neuroscientist and acclaimed author Mark Changizi reveals the science behind why motorcycling feels so exhilarating. From the dynamics of human perception and emotion to the physical symbiosis between rider and machine, Motorcycle Mind uncovers how the ride transforms us into something primal—instinctive, expressive, and alive.

With a narrative style that bridges cutting-edge science and the thrill of the open road, Changizi brings his expertise to bear, drawing on years of research and collaborations with Yamaha Motors. This is the first book of its kind to explore the neuroscience and psychology of motorcycling, offering insights that will captivate riders and enthusiasts alike.

Whether you're a seasoned rider or simply curious about the allure of two wheels, Motorcycle Mind will leave you with a deeper appreciation for the science, emotion, and artistry that make the motorcycle experience unparalleled."